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Hello! I'm Graziana. I'm a multimedia designer, based in Barcelona. I consider myself a strategic thinker with a creative soul and the capacity to face new challenges. I like mixing different disciplines and creating participatory projects.

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Architecture Book Cinema Culture Design Digital Event Exhibition Identity Illustration Infographic Landscape Layout Logo Poster Print Research Technology Thesis Typography Videomaking

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Graziana Saccente

visual design & art direction

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Approdo Urbano

branding graphic07/05/202011/05/2020

Client : Associazione Culturale MALTA DI GERIS
Location : Bari – Italy
Partner : Pon Metro, Comune di Bari, Urbis,
Agenzia per la Coesione Territoriale, European Union Funds

Year : 2020

Logo | Color Palette

Approdo Urbano promotes the cultural growth of the community through artistic actions. The project introduces to career preparation in the field of applied arts, developing a critical sense and new visions through literary and theatrical activities. Approdo Urbano team is made up of an artist, a craftsman, a writer and an educator.


I designed this graphic identity inspired by the old
floor tiles, which are composed to create a more complex geometric pattern.
The circular arrow becomes an essential element of the logo design. It indicates a direction of something that surrounds us, as a community that grows and regenerates itself cyclically.

APPRODO URBANO | Tote Bag
APPRODO URBANO | T-Shirt
APPRODO URBANO | Brochure

APPRODO URBANO | Poster
 and Tagged Identity Logo Typography

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Graziana Saccente

© 2020 | Graziana Saccente

C/ Pi i Margall 4, 3-2
08025 Barcelona
Spain

Phone:
+34 691916183
+39 3930482087
grazianasaccente@gmail.com

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